Media Economics pdf epub mobi txt 電子書下載2025

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Alan B. Albarran is Professor and Chair of the Department of Radio, Television and Film at the University of North Texas in Denton and Editor of the Journal of Media Economics.

出版者:Wiley-Blackwell

作者:Alan B. Albarran

出品人:

頁數:256

译者:

出版時間:2002-3-20

價格:419.00元

裝幀:Paperback

isbn號碼:9780813821245

叢書系列:

圖書標籤:

經濟學
comunicación
Economics

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Provides a thorough introduction to economic concepts and principles and their application to the media industries. Fully updated text reflects the growth and impact of the Internet, globalization of media and other technological advances. Softcover.