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Sport and the Media 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Boyle, Raymond; Kevin, Deirdre; Flood, Peter 作者

Routledge

译者

2004-09 出版日期

68 页数

USD 47.95 价格

Paperback

丛书系列

9780805895223 图书编码

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Sport and the Media 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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"Sport and the Media" examines how reliable sportscasting is in the anchor role, reviews the development of sportscasting and specialized sporting services as a response to audience demand, and questions how well the sporting enthusiast--the fan--is being served by later, unanticipated developments. While sport has had a long symbiotic relationship with communication systems, the advent of a digital media age has intensified that relationship, giving evidence of both continuity and substantial change in this relationship as both media systems and popular culture have entered a new century.

Collectively, the articles give an authentic flavor of the issues--real and incipient--surrounding sports broadcasting, the media, and the audience as the next round of media consolidation and investment appears to be starting. In particular, they pose questions as to whether sports as a 'killer application' has actually encountered some natural limit, and whether the audience at-large has been well served within the more recent developments.

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