Technology Strategy for Managers and Entrepreneurs

Technology Strategy for Managers and Entrepreneurs pdf epub mobi txt 电子书 下载 2025

出版者:Prentice Hall
作者:Scott A. Shane
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页数:432
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出版时间:2008-04-13
价格:USD 97.00
装帧:Hardcover
isbn号码:9780131879324
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For undergraduate and graduate courses in technology strategy, management of innovation and technology, technology entrepreneurship, and engineering management. This book emphasizes how the future manager or entrepreneur can use strategic management of innovation and technology to enhance firm performance. It helps students to understand the process of technological change; the ways that firms come up with innovations; the strategies that firms use to benefit from innovation; and the process of formulating technology strategy.

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