Understanding the Global Spa Industry

Understanding the Global Spa Industry pdf epub mobi txt 电子书 下载 2025

出版者:
作者:Cohen, Marc (EDT)/ Bodeker, Gerard (EDT)
出品人:
页数:496
译者:
出版时间:2008-7
价格:490.00元
装帧:
isbn号码:9780750684644
丛书系列:
图书标签:
  •  
想要找书就要到 图书目录大全
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

The spa industry is currently the fastest growing segment of the hospitality and leisure industry with revenues exceeding those from amusement parks, box office receipts, vacation ownership gross sales and ski resort ticket sales.

Understanding the Global Spa Industry is the first book to examine management practices in this industry and offers a groundbreaking and comprehensive approach to global spa management, covering everything from the beginnings of the industry through to contemporary management and social and ethical issues.

With contributions from internationally renowned business leaders, practitioners and academics, this unique book is packed with case studies, examples and advice for all those working in, and studying, the international spa industry.

Understanding the Global Spa Industry brings an analytic lens to the spa movement, examining past, current and future trends and the potential for shaping wellness and health services in the 21st century.

. Spa services and the development of the spa business from its historical beginnings to the size of the market today.

. Business development and planning, spa operations and business models.

. Spa products and technologies, retailing and the application of branding and marketing strategies.

. Infrastructure, design and environmental issues including sustainability and social and environmental benchmarking.

. Human resources issues from education and training to professional and regulatory issues and professional and corporate ethics and values.

具体描述

读后感

评分

评分

评分

评分

评分

用户评价

评分

很喜欢的方向,和spa有关

评分

很喜欢的方向,和spa有关

评分

很喜欢的方向,和spa有关

评分

很喜欢的方向,和spa有关

评分

很喜欢的方向,和spa有关

本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

© 2025 book.wenda123.org All Rights Reserved. 图书目录大全 版权所有