International Business Negotiations 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Ghauri, Pervez N. (EDT)/ Usunier, Jean-Claude (EDT)/ Usunier, J-C (EDT) 作者

译者

2003-9 出版日期

544 页数

$ 98.25 价格

丛书系列

9780080442938 图书编码

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International Business Negotiations 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Today there is hardly any company that can claim that it is not involved in international business (IB). A huge body of literature is available on international business, but there are very few publications on the most important aspect of IB, namely negotiations. The purpose of this book is to enhance our understanding about the impact of culture and communication on international business negotiations. Consequently to explore the problems faced by Western managers while doing business abroad and provide some guidelines for international business negotiations. The book is divided in four parts. The first part explains the nature of international business negotiations. The second part deals with culture and its aspect on international business and negotiations. Part three discusses negotiations for different type of businesses and finally, part four provides insightful examples from different parts of the world and provides concrete guidelines to handle cross-cultural negotiations. It focuses on the most important aspect of international business: negotiations!

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