Entrepreneurship and Small Business 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Schaper, Michael/ Volery, Thierry 作者

译者

2004-10 出版日期

440 页数

$ 91.25 价格

丛书系列

9780470802731 图书编码

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Entrepreneurship and Small Business 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Entrepreneurship and Small Business 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

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Entrepreneurship and small business management are two very close and often overlapping disciplines. Entrepreneurship refers to the dynamic process of creating a new business venture. Small business management addresses various issues of organizing and operating a small business. The goal of this textbook is to provide a package covering all of the issues related to business start-up and those arising from running a small business within the Australasian and South-East Asian contexts. The geographic markets for the book are Australasia (Australia and New Zealand) and South-East Asia (Indonesia, Hong Kong, Malaysia and Singapore). An increasing amount of goods, capital and people are moving between these two regions and this text provides the reader with a better regional understanding of this environment. The 'What would you do? feature presents a scenario in which an entrepreneur/small business manager needs to respond to a problem or situation. The 'Entrepreneur profile' in every chapter profiles Australian, New Zealand and Asia-Pacific entrepreneurs and small business leaders. The end-of-chapter case study profiles an entrepreneurial approach and/or small business management issue in the pacific Rim.

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