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How Come No One Knows about Us? 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Deigh, Robert 作者

译者

2008-5 出版日期

255 页数

$ 28.19 价格

丛书系列

9780832950179 图书编码

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How Come No One Knows about Us? 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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How Come No One Knows about Us? 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

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"How Come No One Knows About Us?" is the practical, complete and often humorous public relations guide for organizations large and small that want to win big visibility in an information-saturated world. It explains in clear and easy-to-understand terms concepts like "the secret to everything," the "single most important skill you must learn to get yourself into the press," and "how to use proven traditional and new-media PR tactics." It puts all PR essentials in one place and is designed to be used by beginners and veterans alike. To illustrate his points Robert Deigh shares his adventures and misadventures in PR Land -- from Congressional hearing rooms to high-tech companies, and from TV studios to the Panamanian jungle.

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