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Introduction to Mass Communication 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Baran, Stanley J. 作者

译者

2008-1 出版日期

516 页数

$ 161.31 价格

丛书系列

9780077243302 图书编码

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发表于2024-11-26

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Introduction to Mass Communication 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Introduction to Mass Communication 在线电子书图书描述

This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach. Building on this tested emphasis, the updated fifth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, the Don Imus controversy, and much more

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