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Arthur Thompson 作者

McGraw-Hill/Irwin

译者

2009-1-26 出版日期

656 页数

$ 173.46 价格

Paperback

丛书系列

9780077247690 图书编码

Crafting & Executing Strategy 在线电子书图书标签: 思维

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Crafting & Executing Strategy 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Thompson, Strickland and Gambles', "Crafting and Executing Strategy, 17e" presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. An attractive collection of 20 readings that amplify important topics in managing a company's strategy-making, strategy-executing process is included in this "Text and Readings" version to provide students with a taste of the literature of strategic management before tackling cases or simulation projects.

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