The Internet Case Study Book

The Internet Case Study Book pdf epub mobi txt 电子书 下载 2025

Rob Ford founded Favourite Website Awards (FWA) in 2000, a recognition program for cutting-edge web design. His work has featured in the Chicago Tribune, Guardian and various web related magazines. He has judged many industry award shows, contributes regularly to web design sites and magazines, and writes a regular column in Adobe's Edge Newsletter.

Julius Wiedemann was born in Brazil, studied graphic design and marketing, and was an art editor for digital and design magazines in Tokyo. His many TASCHEN digital and media titles include Animation Now!, Advertising Now! the Web Design series, and 1000 Favorite Websites.

出版者:Taschen
作者:Rob Ford
出品人:
页数:384
译者:
出版时间:2010-04-01
价格:USD 39.99
装帧:Hardcover
isbn号码:9783836518956
丛书系列:
图书标签:
  • 设计 
  • 用户体验 
  • 交互设计 
  • web开发 
  • design 
  • UX 
  •  
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How to make your business work online

Featuring 60 success stories, from clients' briefings to final projects, this book provides detailed studies divided into five chapters: e-Commerce, Corporate Sites, Campaigns, Social Media, and Promotional Sites. These subjects form the core of what the web can offer to every person or institution, and knowing how these projects were developed can help differentiate your business or online presence from that of your competitors.

Strategies examined range from those of giant corporations to small businesses, but all have a common goal: a successful, efficient and cost-effective investment on the web. Each project is laid out in terms of Brief, Challenge, Strategy and Results. From Coca-Cola to Prince of Persia, from Diesel to Domino's Pizza, this book shows how successful businesses of any size can devise an effective online presence, and features the work of strategic innovators such as Ajaz Ahmed, Alex Bogusky, and Jeff Goodby.

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每个数字营销人必备的

评分

TASCHEN出品真是夠漂亮,令人愛不釋手。這個Internet Case Study主題個人也蠻喜歡的。

评分

TASCHEN出品真是夠漂亮,令人愛不釋手。這個Internet Case Study主題個人也蠻喜歡的。

评分

每个数字营销人必备的

评分

TASCHEN出品真是夠漂亮,令人愛不釋手。這個Internet Case Study主題個人也蠻喜歡的。

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