Taking into consideration the four basic approaches to behavioral research (descriptive research, correlational research, experimental research, and quasi-experimental research), Introduction to Behavioral Research Methods shows students how to conceptualize questions, measure variables, design studies, and analyze data. Chapters on research ethics and scientific writing (including the most recent version of APA style) round out the book. Throughout each chapter, boxes on "Developing Your Research Skills" and "Behavioral Research Case Study" provide practical examples and pique student interest.
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