Consumer Economics 在線電子書 圖書標籤:
發表於2024-11-25
Consumer Economics 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024
This book provides an up-to-date look at the consumer movement and the intricacies of consumer behavior. It addresses who buys what, how, when, and why. It also looks at the forces that impact consumer choice in an ever-changing and often turbulent world—all using a balanced casebook approach. This edition emphasizes the consumer power model, includes more on personal finance and reflects the latest consumption shifts and impact consumers have on product development, advertising, packaging and promotion. Anyone interested in consumer behavior.
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Consumer Economics 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024