Successfully Doing Business/Marketing In Eastern Europe 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Kaynak, Erdener/ Kirpalani, V. H./ Garbarski, Lechoslaw 作者

译者

2008-11 出版日期

244 页数

$ 141.25 价格

丛书系列

9780789032720 图书编码

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Successfully Doing Business/Marketing In Eastern Europe 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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"Successfully Doing Business/Marketing in Eastern Europe" is a unique collection of instructive and detailed essays that will help readers to understand and navigate the complexities of the business world and marketplace of Eastern Europe. The respected authors in this collection seamlessly blend sophisticated analysis and practical advice to enlighten the reader to the peculiarities of consumer behavior, industry policy, and the economic and social demographics in the region. These informative essays are further complemented by a number of in-depth case studies that demonstrate the difficulties and potentials for success faced by any business person looking to trade in Eastern European markets. For students, educators, entrepreneurs, and business people everywhere, "Successfully Doing Business/Marketing in Eastern Europe" is an essential resource and guidebook to understanding and profiting in this unique and often unpredictable region.

Successfully Doing Business/Marketing In Eastern Europe 在线电子书下载 mobi epub pdf txt 在线电子书下载

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