News Verdicts, the Debates, and Presidential Campaigns 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


News Verdicts, the Debates, and Presidential Campaigns

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James B. Lemert 作者
Praeger Publishers
译者
1991-10-30 出版日期
312 页数
USD 106.95 价格
Hardcover
丛书系列
9780275937584 图书编码

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发表于2024-11-14


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News Verdicts, the Debates, and Presidential Campaigns 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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News Verdicts, the Debates, and Presidential Campaigns 在线电子书 图书描述

A study of verdict effects, this book gives new evidence that media assessments of presidential debates sways voters. The authors conducted 2500 surveys and analyses of news reports to scrutinize the post-debate news of 1988. They also examined the effects of the "attack ads" used by Bush and Dukakis. They found that news media consistently downplay debate content and instead emphasize their own views on candidate performance; media verdicts influence voters as much as the debates themselves. This work should be of interest to journalists, researchers and civic groups concerned with elections, government, campaign reform and communications.

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