CIM Coursebook 05/06 Strategic Marketing Decisions 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Isobel Doole 作者

Butterworth-Heinemann

译者

2005-8-22 出版日期

304 页数

USD 29.95 价格

Paperback

丛书系列

9780750666527 图书编码

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CIM Coursebook 05/06 Strategic Marketing Decisions 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

CIM Coursebook 05/06 Strategic Marketing Decisions 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Elsevier/Butterworth-Heinemann's "2005-2006 CIM Coursebook" series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant, ensuring it is the definitive companion to this years CIM marketing course. Each Coursebook is accompanied by access to MarketingOnline, a unique online learning resource designed specifically for CIM students, where you can: annotate, customise and create personally tailored notes using the electronic version of the Coursebook; receive regular tutorials on key topics from Marketing Knowledge; search the Coursebook online for easy access to definitions and key concepts; access the glossary for a comprehensive list of marketing terms and their meanings. It is co-written by the CIM Senior Examiner for the Strategic Marketing Decisions module to guide you through the 2005-2006 syllabus. Each text is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. It contains sample exam questions and answers written exclusively for this Coursebook to enable you to practise what has been learned and help prepare for the exam.

CIM Coursebook 05/06 Strategic Marketing Decisions 在线电子书下载 mobi epub pdf txt 在线电子书下载

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