Trademark Protection Freedom Expression

Trademark Protection Freedom Expression pdf epub mobi txt 电子书 下载 2025

出版者:
作者:Wolfgang Sakulin
出品人:
页数:400
译者:
出版时间:2010-12
价格:0
装帧:
isbn号码:9789041134158
丛书系列:
图书标签:
  • 知识产权 
  • 法律 
  • 法学 
  •  
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Trademark law grants right holders an exclusive right to prevent third parties from using a sign. This can readily be seen as the antithesis of freedom of expression, which arguably includes a right of third parties to non-exclusive use of a sign for a variety of purposes, ranging from informing consumers, to voicing criticism or to artistic expression. Drawing on cultural theory - which has shown that society is involved in a constant struggle about shaping the meaning of signs (including trademarks) - this highly original and provocative book contends that trademark law fails to sufficiently differentiate between commercial purpose and the social, political, or cultural meanings carried by one and the same sign.

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