How to Write a Marketing Plan for Health Care Organizations pdf epub mobi txt 电子书下载 2025

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出版者:

作者:Winston, William 编

出品人:

页数:184

译者:

出版时间:1985-1

价格:$ 47.46

装帧:

isbn号码:9780866564502

丛书系列:

图书标签:

缘分
市场计划
医药行业
人人

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A practical guide for developing and writing a strategic marketing plan for health and human service organizations, this comprehensive volume takes professionals through the major steps of the marketing planning process. In addition to a useful overview of the basic marketing components, detailed descriptions of the application of market planning principles to health care organizations are consistently emphasized.