Graphic Design as Communication 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Malcolm Barnard 作者

Routledge

譯者

2005-4-11 出版日期

208 頁數

USD 120.00 價格

Hardcover

叢書系列

9780415278126 圖書編碼

Graphic Design as Communication 在線電子書圖書標籤: 視覺文化

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發表於2024-11-07

Graphic Design as Communication 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Graphic Design as Communication 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Graphic Design as Communication 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Graphic Design as Communication 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

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What is the point of graphic design? Is it advertising or is it art? What purpose does it serve in our society and culture? Malcolm Barnard explores how meaning and identity are at the core of every graphic design project and argues that the role and function of graphic design is, and always has been, communication. Drawing on a range of theoretical approaches including those of Derrida, Saussure, Foucault, and Barthes, and taking examples from advertising, magazines, illustration, website design, comics, greetings cards and packaging, Graphic Design as Communication looks at how graphic design contributes to the formation of social and cultural identities. Malcolm Barnard discusses the ways in which racial/ethnic groups, age groups and gender groups are represented in graphic design, as well as how images and texts communicate with different cultural groups. He also explores how graphic design relates to both European and American modernism, and its relevance to postmodernism and globalisation in the twenty-first century and asks why, when graphic design is such an integral part of our society and culture, it is not acknowledged and understood in the same way that art

Graphic Design as Communication 在線電子書下載 mobi epub pdf txt 在線電子書下載

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