To Sell is Human 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


To Sell is Human

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Pink, Daniel H. 作者
Riverhead Hardcover
译者
2012-12-31 出版日期
272 页数
USD 10.99 价格
Paperback
丛书系列
9780857867186 图书编码

To Sell is Human 在线电子书 图书标签: Leadership  销售  科普  社科  生活  成长  心理学  人文   


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To Sell is Human 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

To Sell is Human 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

To Sell is Human 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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To Sell is Human 在线电子书 著者简介

Daniel H. Pink is the author of four provocative books about the changing world of work -- including the long-running New York Times bestseller, A Whole New Mind, and the #1 New York Times bestseller, Drive. His books have been translated into 32 languages.

In 2011, Harvard Business Review and Thinkers 50 named him one of the top 50 business thinkers in the world.

A graduate of Northwestern University and Yale Law School, Pink lives in Washington, DC, with his wife and their three children.


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To Sell is Human 在线电子书 图书描述

#1 New York Times Business Bestseller

#1 Wall Street Journal Business Bestseller

#1 Washington Post business bestseller

From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.

According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.

But dig deeper and a startling truth emerges:

Yes, one in nine Americans works in sales. But so do the other eight.

Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.

To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds.

Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.

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