From Global to Metanational 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


From Global to Metanational

简体网页||繁体网页
Yves L. Doz 作者
Harvard Business Press
译者
2001-11-15 出版日期
272 页数
290.0 价格
Hardcover
丛书系列
9780875848709 图书编码

From Global to Metanational 在线电子书 图书标签: 经营  globalization   


喜欢 From Global to Metanational 在线电子书 的读者还喜欢




点击这里下载
    

想要找书就要到 图书目录大全
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

发表于2024-12-24


From Global to Metanational 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

From Global to Metanational 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

From Global to Metanational 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



From Global to Metanational 在线电子书 用户评价

评分

评分

评分

评分

评分

From Global to Metanational 在线电子书 著者简介


From Global to Metanational 在线电子书 图书目录


From Global to Metanational 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

From Global to Metanational 在线电子书 图书描述

Becoming a global company once meant penetrating markets around the world. But the demands of the knowledge economy are turning this strategy on its head. Today, the challenge is to innovate by learning from the world . This book provides a blueprint for companies ready to embrace this new globalization challenge. In "From Global to Metanational", international business and strategy experts Yves Doz, Jose Santos, and Peter Williamson introduce a radically different kind of company - the metanational - defined by three core capabilities: being the first to identify and capture new knowledge emerging all over the world; mobilizing this globally scattered knowledge to out-innovate competitors; and, turning this innovation into value by producing, marketing, and delivering efficiently on a global scale. The authors explain why traditional global strategies are no longer sufficient to differentiate leading competitors, what the knowledge economy means for managers, and why opportunities to leverage globally dispersed knowledge are growing. Most important, they outline exactly how managers can build a metanational advantage for their own organizations by: prospecting for and accessing untapped pockets of technology and emerging consumer trends from around the world; leveraging knowledge imprisoned in a multinational's local subsidiaries; and, mobilizing this fragmented knowledge to generate innovations, profits, and shareholder value. Drawing from the experiences of pioneering metanationals including STMicroelectronics, ARM, Acer, Nokia, Shiseido, and PolyGram, the book shows how today's multinationals can use their existing global networks to gain an important head start in the global game - and how newcomers can leapfrog traditional competitors by rapidly building a new-style metanational corporation. Must-reading for every leader - from the CEO of a new global venture, to the executive of a currently successful multinational, to the founder of an e-business startup getting ready to 'go global' - this pathbreaking book shows how to reshape strategies to compete and win in the global knowledge economy. Author Bio: Yves Doz is Timken Professor of Global Technology and Innovation at INSEAD. Jose Santos is Professor of International Management at INSEAD. Peter Williamson is Professor of International Management and Asian Business at INSEAD's Euro-Asia Centre.

From Global to Metanational 在线电子书 下载 mobi epub pdf txt 在线电子书下载

想要找书就要到 图书目录大全
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

From Global to Metanational 在线电子书 读后感

评分

评分

评分

评分

评分

类似图书 点击查看全场最低价

From Global to Metanational 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


分享链接





From Global to Metanational 在线电子书 相关图书




本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

友情链接

© 2024 book.wenda123.org All Rights Reserved. 图书目录大全 版权所有