Franchising and Licensing

Franchising and Licensing pdf epub mobi txt 电子书 下载 2025

出版者:AMACOM
作者:Sherman, Andrew J.
出品人:
页数:436
译者:
出版时间:2004-1
价格:$ 50.85
装帧:HRD
isbn号码:9780814472224
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Fully revised, completely updated, and still the definitive guide to these great business strategies. For well over a decade, Franchising & Licensing has been the standard reference for industry executives, consultants, and academics. Covering every aspect of these complex but highly profitable business strategies, the new third edition is applicable to domestic and international franchising initiatives alike. Every chapter has been brought up to the minute, with timely and detailed information on subjects such as:

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