What's Keeping Your Customers Up at Night? 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024


What's Keeping Your Customers Up at Night?

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Steven Cody Richard Harte 作者
McGraw-Hill Trade
譯者
2003-2 出版日期
208 頁數
150.00元 價格
叢書系列
9780071411035 圖書編碼

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發表於2024-11-24

What's Keeping Your Customers Up at Night? 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

What's Keeping Your Customers Up at Night? 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

What's Keeping Your Customers Up at Night? 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024



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A groundbreaking approach to selling to your customer's "pain" PR guru Steve Cody and sales consultant Richard Harte team up to bring readers a revolutionary methodology for discovering what customers really need and using that knowledge to build stronger, more profitable relationships with them. The evolutionary next step in the "trusted adviser" approach to selling that has taken the sales world by storm, the system successfully combines public relations strategies with consultative sales techniques in a strategic framework. Among other important lessons, salespeople learn to uncover a client's deepest concerns --"what keeps them up at night"-- and to position their products or services in light of those concerns, using message points and other traditional PR tactics to help them successfully sell to the customer's "pain."

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