Brain Tattoos pdf epub mobi txt 电子书下载 2025

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Ms. Post, The Branding Diva™, is a consultant on branding issues. For more than 20 years, she has provided strategic branding counsel and programs for organizations, associations, and individuals. She publishes Brain Tattoo, a quarterly ezine, and BrandBite, a monthly newsletter.

出版者:Amacom Books

作者:Post, Karen/ Gitomer Jeffery H. (FWD)/ Tchong, Michael (AFT)

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页数:187

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出版时间:2004-11-01

价格:17.95

装帧:Pap

isbn号码:9780814472347

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This is a book of refreshingly real branding tips for real companies—no think-tank jargon, no complex theories—just targeted and proven techniques for developing lasting and positive brand recognition

A true “how-to” book written with in-the-trenches business and marketing people in mind.

Today’s business needs a book like this, packed with tips for maximising limited resources and enlisting customers and other constituents as “brand ambassadors”.