Why Customers Don't Do What You Want Them to Do 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Fournies, Ferdinand F. 作者

McGraw-Hill trade

译者

2003-2 出版日期

49 页数

$ 8.98 价格

丛书系列

9780071417501 图书编码

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发表于2024-09-17

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Why Customers Don't Do What You Want Them to Do 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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While what you do obviously sets the tone for each sales call, your sales success is based on what your customer does. To achieve breakthrough success, you must learn how to make customers do what you want them to do, at each stage of the sales process. "Why Customers Don't Do What You Want Them to Do" ignores gimmicks and tricks to show you specific actions that will dramatically raise the odds of your customer doing the "buying things" - and placing the order.Written by internationally acclaimed author and sales coach Ferdinand Fournies, this results-focused guidebook will help you to recognize and resolve twenty common selling problems and objections and move beyond them to: achieve a customer action objective for each call; spark customer interest; clarify your product - and yourself; identify and address potential problems; show customers how to get the approval they need; assist customers in choosing, negotiating, and placing an order. You, as the sales professional, are in charge of each selling situation - so it is up to you to manage the encounter and lead the customer to action. Let "Why Customers Don't Do What You Want Them to Do" show you how to view each call through your customer's eyes, and move to the close with the least number of sales calls - by getting customers to do what you want, when you want them to.

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