A First Look at Communication Theory with Conversations with Communication Theorists CD-ROM 2.0 在線電子書 圖書標籤: 傳播學 commnication theory 基礎理論 傳播 商業 Marketing
發表於2024-12-23
A First Look at Communication Theory with Conversations with Communication Theorists CD-ROM 2.0 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024
Com 202.
評分Comprehensive introduction of mainstream communication theories.
評分an impersonal encyclopaedia of communication theory
評分基本理論,入門可看。
評分Com 202.
Em Griffin is Professor of Communication at Wheaton College in Illinois, where he has taught for the past twenty-six years and has been chosen Teacher of the Year. He received his bachelor’s degree in political science from the University of Michigan, and his M.A. and Ph.D. in Communication from Northwestern University. His research interest centers on the development of close friendships. Professor Griffin is the author of three applied communication books: The Mind Changers analyzes practical techniques of persuasion; Getting Together offers research-based suggestions for effective group leadership; and Making Friends describes the way that quality interpersonal communication can build close relationships. He also speaks and leads workshops on these topics in the United States, Singapore, and the Philippines. Professor Griffin’s wife, Jean, is an artist. They have two adult children, Jim and Sharon.
This best selling text analyzes the major communication theories at a level appropriate for both lower and upper level courses. The material is presented in a coherent manner and strikes a balance between humanistic, scientific, classical, and contemporary theories. (In contrast to previous editions--no theories have been dropped.) Ethics are covered throughout the text. A First Look at Communication Theory is the most widely used textbook for the communication theory course.
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評分结束这本书,其实有些像作者讲的,像在抽屉里混做一团的丝线。有些线段尚还能屡出其大致脉络,有些则尽数隐藏在了交缠的线团里。 重新翻开第一章,作者对传播给出了如下的定义:是建立和阐释可激发回应的信息的关系过程。之后他解释了实证性和阐释性,定义了成熟理论的标准,随...
A First Look at Communication Theory with Conversations with Communication Theorists CD-ROM 2.0 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024