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Marketing Management, Second Edition 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Russell S. Winer 作者

Prentice Hall

譯者

2003-05-19 出版日期

0 頁數

USD 144.40 價格

Hardcover

叢書系列

9780131405479 圖書編碼

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發表於2024-11-22

Marketing Management, Second Edition 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Marketing Management, Second Edition 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Marketing Management, Second Edition 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Marketing Management, Second Edition 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Marketing Management, Second Edition 在線電子書圖書描述

This volume reflects the dynamic environment inhabited by today's marketers, helping readers understand the marketplace and the impact of technology on making strategic marketing decisions. Its modern, integrated presentation and strategy-based approach covers critical, fundamental topics required to succeed in professional work. Subjects include marketing philosophy and strategy such as market research, customer behavior and market structure, and marketing decision-making and analysis, including product decisions, advertising strategy, pricing and customer relationship management. For marketing professionals, product and brand managers. </P>

Marketing Management, Second Edition 在線電子書下載 mobi epub pdf txt 在線電子書下載

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