The Media Revolution in America and in Western Europe

The Media Revolution in America and in Western Europe pdf epub mobi txt 电子书 下载 2025

出版者:Ablex Publishing
作者:Everett M. Rogers
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页数:288
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出版时间:1985-01-01
价格:USD 126.95
装帧:Hardcover
isbn号码:9780893912581
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This step is a step toward greater internationalization of mass communication research. Existing differences between the mass media of North American and Western European countries provide a basis for comparative anlayses that illustrate how differences in national mass media systems can contribute towards intellectual understanding of communication behavior. The world of communication scholarship can be divided into two main schools, the empirical school and the critical school. This volume represents some of the leading scholars of each school and is dedicated to the intellectual merging of the schools by means of fostering an improved understanding of each other.

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