Why do we understand media the way we do? In their simplest forms, media are means of communication and instruments of human creativity. But on another level, news outlets are powerful entities that govern how we think and act in the world, and they can even take on a sinister character, with conglomerates working in opposition to freedom of information. Dominic Boyer grapples with these complexities in "Understanding Media", where he questions what our different ways of engaging media actually tell us about ourselves, communication, and how we relate to information. "Understanding Media" explores, in a serious yet entertaining way, our common habits of thinking about the presence and significance of the channels of information in our lives. Offering analysis of the philosophical and social foundations of contemporary media theory as well as everyday strategies of knowing media, it addresses the advantages and limitations of different ways of understanding it. Finally, Boyer reflects on how we can know media better than we do.
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讀後感
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用戶評價
如果麥剋盧漢寫的是關於理解“媒介”這個東西，那麼這本理論延伸的小書講的則是“理解媒介”這件事。作者提齣一種名為multiattentional/“多關注點”的理解模式，講人們理解世界的角度分為poetic/formal/medial三種形態，並以此分析瞭大眾對媒介的普遍理解中三個確定性的點，即媒介作為通信器材、媒介作為信息和傳播的技術、媒介作為文化錶達的載體。讀罷不得不感慨近五十年媒介變化過於迅猛瞭，研究不但永遠滯後，而且在開始研究的一瞬間就已經過時瞭，看07年舉的例子感覺像來自上個世紀——telephony是什麼老掉牙的東西呀？
评分not about the media world per se, but how we understand media: the philosophical roots of the poetic, the medial, and the formal. Very insightful.
评分not about the media world per se, but how we understand media: the philosophical roots of the poetic, the medial, and the formal. Very insightful.
评分not about the media world per se, but how we understand media: the philosophical roots of the poetic, the medial, and the formal. Very insightful.
评分not about the media world per se, but how we understand media: the philosophical roots of the poetic, the medial, and the formal. Very insightful.
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