This workbook presents ?how to? communication planning activities which are designed to help a water utility develop or revise a basic communication plan. Focus is on the specifics of communication planning: goals, objectives, strategies and tactics using a model based on history, current needs, and other factors unique to the utility. Utility Managers and their staff will find this workbook and accompanying CD-ROM most useful, as research indicates 46% of water utilities have no formalized communications plan.
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