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Political Communications 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Wring, Dominic (EDT)/ Green, Jane (EDT)/ Mortimore, Roger (EDT)/ Atkinson, Simon (EDT) 作者

Palgrave Macmillan

译者

2007-6 出版日期

304 页数

$ 129.95 价格

HRD

丛书系列

9780230001305 图书编码

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Political Communications 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Political Communications offers a unique insight into the 2005 General Election from the perspective of those who took part as strategists, pollsters and journalists. These contributors, together with leading academic experts, offer a compelling analysis of how the parties, electorate and media participated in the campaign. Besides considering how the polls, key events and leading personalities were reported, the volume also considers the various ways the parties communicated their case as well as how voters perceived the election. Some of the key themes discussed include the level of public disengagement, the refinement and targeting of messages and local aspects of the campaign. Given so much professional effort was expended on a relatively small part of the electorate the collection poses the question as to whether it is still possible to talk of there being a 'general' election in the strict sense of the term.

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