Practical Ethnography 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


Practical Ethnography

简体网页||繁体网页
Sam Ladner 作者
Left Coast Press
译者
2014-4-15 出版日期
211 页数
0 价格
Paperback
丛书系列
9781611323900 图书编码

Practical Ethnography 在线电子书 图书标签: UX  METHODOLOGY  ☆Design  book  TECHNOLOGY  Amazon   


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发表于2024-11-07


Practical Ethnography 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Practical Ethnography 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Practical Ethnography 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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Practical Ethnography 在线电子书 著者简介

Sam Ladner, PhD, works as both an academic and a practitioner. A sociologist specializing in the social aspects of technological change, she has published articles in peer-reviewed journals such as Time & Society and The Canadian Journal of Communication. Ladner successfully operated her own research firm, Copernicus Consulting, until recently joining Microsoft as a Senior User Researcher in the Microsoft Office division. She served as a Postdoctoral Fellow at the Ted Rogers School of Information Technology Management at Ryerson University in Toronto, where she also taught qualitative research methods as an adjunct professor. She holds a PhD in sociology from York University, an M.A. in communication from Simon Fraser University, and a Bachelor’s of Journalism from University of King’s College.


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Practical Ethnography 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

Practical Ethnography 在线电子书 图书描述

Ethnography is an increasingly important research method in the private sector, yet ethnographic literature continues to focus on an academic audience. Sam Ladner fills the gap by advancing rigorous ethnographic practice that is tailored to corporate settings where colleagues are not steeped in social theory, research time lines may be days rather than months or years, and research sponsors expect actionable outcomes and recommendations. Ladner provides step-by-step guidance at every turn--covering core methods, research design, using the latest mobile and digital technologies, project and client management, ethics, reporting, and translating your findings into business strategies. This book is the perfect resource for private-sector researchers, designers, and managers seeking robust ethnographic tools or academic researchers hoping to conduct research in corporate settings. More information on the book is available at http://www.practicalethnography.com/.

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