e-Commerce and Information Technology in Hospitality and Tourism 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024


e-Commerce and Information Technology in Hospitality and Tourism

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Zhou, Zongqing 作者
Thomson Learning
譯者
2003-7 出版日期
224 頁數
$ 83.56 價格
Pap
叢書系列
9780766841406 圖書編碼

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e-Commerce and Information Technology in Hospitality and Tourism 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

e-Commerce and Information Technology in Hospitality and Tourism 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

e-Commerce and Information Technology in Hospitality and Tourism 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024



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e-Commerce and Information Technology in Hospitality and Tourism 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

e-Commerce and Information Technology in Hospitality and Tourism 在線電子書 圖書描述

The travel professional who wants to stay on the cutting edge will find this to be a great resource. Employing the concepts, ideas and technologies discussed in this book will dramatically improve customer service and marketing in this age of technology. Through the practical use of examples and case studies, the author provides an extensive review of the Internet as an agent of change in hospitality and tourism information technology and commerce. "E-Commerce and Information Technology in Hospitality and Tourism" contains essential information about business-to-business and business-to-consumer e-commerce models, and about marketing schemes and strategies used by various sectors of the industry. A discussion of e-commerce answers questions about reliability, privacy and security as they relate to Internet transactions. Travel professionals will benefit from a detailed review of the Internet's impact on various sectors of the industry including travel agencies, airlines, hotels, cruise lines, bed and breakfasts, online travel stores and more. The author rounds out the book with a glossary of terms, chapter highlights and leads to valuable resources available on related Web sites, as well as a discussion of the future use of technology in the industry.

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