Advertising, Promotion, and New Media 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

☆☆☆☆☆
简体网页||繁体网页

Stafford, Marla R. (EDT) 作者

M E Sharpe Inc

译者

2004-10 出版日期

400 页数

$ 56.44 价格

Pap

丛书系列

9780765613165 图书编码

Advertising, Promotion, and New Media 在线电子书图书标签:

喜欢 Advertising, Promotion, and New Media 在线电子书的读者还喜欢

下载链接在页面底部

点击这里下载

想要找书就要到图书目录大全

book.wenda123.org

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-11-25

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

Advertising, Promotion, and New Media 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Advertising, Promotion, and New Media 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

Advertising, Promotion, and New Media 在线电子书用户评价

评分☆☆☆☆☆

Advertising, Promotion, and New Media 在线电子书著者简介

Advertising, Promotion, and New Media 在线电子书图书目录

Advertising, Promotion, and New Media 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

Advertising, Promotion, and New Media 在线电子书图书描述

Today, new media enter our lives faster than ever before. This volume provides a complete, state-of-the-art overview of the newest media technologies and how they can be used in marketing communications -- essential information for any organization that wants to maintain an effective advertising program, as well as for experts and students in the fields of advertising and mass communications. Advertising, Promotion, and New Media offers crucial insights on the use of cutting-edge techniques including 3-D advertising, mobile advertising, advergames, interactivity, and netvertising images, as well as more familiar Internet advertising formats such as banner ads and pop-ups. It also discusses such important topics as how to select online affiliates, and how to assess the effectiveness of new media advertising and compare it with traditional formats. Throughout the book, the chapter authors offer up-to-date information and thought provoking ideas on emerging technology and how it can be used effectively for advertising and promotion in the future.

Advertising, Promotion, and New Media 在线电子书下载 mobi epub pdf txt 在线电子书下载

想要找书就要到图书目录大全

book.wenda123.org

立刻按 ctrl+D收藏本页

你会得到大惊喜!!