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Communicating When Your Company is Under Siege 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Pindsdorf, Marion K. 作者

Fordham Univ Pr

译者

1999-3 出版日期

171 页数

$ 67.80 价格

HRD

丛书系列

9780823217830 图书编码

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Communicating When Your Company is Under Siege 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Communicating When Your Company is Under Siege 在线电子书图书描述

Marion Pindsdorf's prescription to prevent a corporate disaster is: when public health and safety are involved, tell it all and tell is fast.This book is a guide for companies large and small for surviving a public crisis. It is a battle tested guide written by a veteran public relations expert that is packed with information on working with the media during a corporate public crisis. Pindsdorf uses specific cases as examples of how to and how not to handle public relations during a crisis.

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