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James, Wanda 作者

McFarland & Co Inc Pub

译者

2007-2 出版日期

320 页数

$ 45.14 价格

Pap

丛书系列

9780786431168 图书编码

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发表于2024-10-04

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Driving from Japan 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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This study chronicles the success of the Japanese car in America. Starting with Japan's first gasoline-powered car, the Takuri, it examines early Japanese inventors and automotive conditions in Japan; the arrival of Japanese cars in California in the late 1950s; consumer and media reactions to Japanese manufacturers; what obstacles they faced; initial sales; and how the cars gained popularity through shrewd marketing. Toyota, Honda, Datsun (Nissan), Mazda, Subaru, Isuzu, and Mitsubishi are profiled individually from their origins through the present. An examination follows of the forced cooperation between American and Japanese manufacturers, the present state of the industry in America, and the possible future of this union, most importantly in the race for a more environmentally-sound vehicle.

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