Customer Relationship Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Zikmund, William G./ McLeod, Raymond/ Gilbert, Faye W. 作者

John Wiley & Sons Inc

譯者

2002-12 出版日期

208 頁數

$ 86.45 價格

Pap

叢書系列

9780471271376 圖書編碼

Customer Relationship Management 在線電子書圖書標籤: CRM

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發表於2024-10-03

Customer Relationship Management 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Customer Relationship Management 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Customer Relationship Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Customer Relationship Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Customer Relationship Management 在線電子書圖書描述

Customer relationship management (CRM) is one of the hot topics in marketing and information systems today. Customer relationship management is a business strategy that provides the enterprise with a complete, dependable, and integrated view of its customer base. A CRM system brings together lots of pieces of information about customers, sales, market trends, marketing effectiveness and responsiveness. CRM helps companies improve the profitability of their interactions with customers while at the same time making those interactions appear friendlier through individualization. CRM's purpose is to enhance customer satisfaction and retention by alignment of customer business processes with technology integration. As the Internet and digital technology change the ways business is conducted, the academic disciplines of information technology and marketing are merging. As a result, experiments with new and modified courses are being taught at many innovative universities at the forefront of this change.

Customer Relationship Management 在線電子書下載 mobi epub pdf txt 在線電子書下載

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