The Changing World of Publishing 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Greco, Albert N. 编作者

Lawrence Erlbaum Assoc Inc

译者

2000-3 出版日期

72 页数

$ 32.71 价格

Pap

丛书系列

9780805896008 图书编码

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发表于2024-11-12

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The Changing World of Publishing 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

The Changing World of Publishing 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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The Changing World of Publishing 在线电子书图书描述

This issue represents a broad synopsis of the past, present, and future of electronic publishing. The contributors explore the opportunities and challenges related to this new distribution channel, and the effect of this change on publishers, authors/editors, distributors, and consumers. Standing with the key to the "new world," publishers will be faced with new opportunities and nagging issues related to new competition, content control, and protection of revenue streams requiring strategies that stress rationalization of distribution systems, cross-promotion, strategic pricing, and leveraging to new revenue sources. In addition, this issue also highlights the objections of consumers to these types of change, the benefits of the new technology for consumers, and the adaptation of the publishing industry as a whole.

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