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Selling Sickness 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Moynihan, Ray/ Cassels, Alan 作者

Transition Vendor

譯者

2005-6 出版日期

352 頁數

$ 28.25 價格

HRD

叢書系列

9781560256977 圖書編碼

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發表於2024-09-20

Selling Sickness 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Selling Sickness 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Selling Sickness 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Selling Sickness 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Selling Sickness 在線電子書圖書描述

Thirty years ago, the head of the drug company Merck made some remarkably candid comments about his distress that his company's market was limited to sick people. Suggesting he would like Merck to be more like the maker of Wrigley's chewing gum, the CEO said it had long been his dream to make drugs for healthy people, to "sell to everyone. " That dream now drives the marketing machinery of the most profitable industry on earth. From award-winning Ray Moynihan,one of the world's top medical journalistsSelling Sickness reveals how widening the boundaries of illness and lowering the threshold for treatments is creating millions of new patients and billions in new profits. This in turn is driving up personal drug bills and threatening to bankrupt national health systems all over the world. As more and more ordinary life is "medicalized," the industry moves ever closer to being able to "sell to everyone. "

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