Research Methods in Business Studies

Research Methods in Business Studies pdf epub mobi txt 電子書 下載2025

出版者:Prentice Hall
作者:Ghauri, Pervez N./ Gronhaug, Kjell
出品人:
頁數:280
译者:
出版時間:2005-10
價格:515.00元
裝幀:Pap
isbn號碼:9780273681564
叢書系列:
圖書標籤:
  • 方法 
  • 政治學 
  •  
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This clearly written introduction is ideal for business students taking a course in research methods, or undertaking their first dissertation or report on a work placement project. It is designed to equip them with a systematic approach to business research. Written in a concise and accessible style, it demonstrates to students the importance of a scientific approach to business research and problem-solving projects. It shows them how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data.

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