Product and Services Management 在線電子書 圖書標籤:
發表於2024-11-22
Product and Services Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024
Product and Services Management provides a holistic approach to the study of product and services management. Authors George Avlonitis and Paulina Papastathopoulou look at the key milestones within a product s or service life cycle and considers in detail three crucial areas within product management, namely product/service portfolio evaluation, new product/service development and product/service elimination. Based on research conducted in Europe and North America, this book includes revealing cases studies that will help students make important connections between theory and practice.
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Product and Services Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024