Entrepreneurship

Entrepreneurship pdf epub mobi txt 电子书 下载 2025

出版者:Prentice Hall
作者:Lambing, Peggy A./ Kuehl, Charles R.
出品人:
页数:336
译者:
出版时间:2006-4
价格:$ 164.98
装帧:Pap
isbn号码:9780132281744
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For courses in Entrepreneurship and Small Business Management. At the heart of a successful business is a sound business plan. Capturing this reality, Entrepreneurship, 4th Edition focuses on basic entrepreneurial concepts and demonstrates how to develop an effective and thorough business plan. Organized in two-parts, it discusses ways to start, manage and grow a business, all within the context of a sound business plan. Unique in emphasis, it blends theory and practice, current entrepreneurial research and concerns, and step-by-step guidelines for developing a business plan. Case examples and sample business plans keep readers motivated and help them learn how to transform their own ideas into their own entrepreneurial success.

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