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Two strategic initiatives out of three fail. They are actually a huge challenge for ÃÂÃÂmore-of-the-same, better-and-betterÃÂÃÂ, companies. Indeed, their cross-organization scope violates all principles of silo efficiency. Strategic initiatives are precisely not ÃÂÃÂmore of the same.ÃÂàSmarter Execution identifies seven key steps that managers need to get to grips with if they are to reap the full benefits of their strategic initiatives: ÃÂè Focus firstÃÂÃÂless is more ÃÂè Pick the best possible teamÃÂÃÂdonÃÂÃÂt compromise ÃÂè Set the courseÃÂÃÂlearn to navigate to a destination that is not yet fully defined ÃÂè Set up to winÃÂÃÂthere is no ÃÂÃÂcommitment switchÃÂÃÂ: it starts with you ÃÂè Think it throughÃÂÃÂrehearse mentally each next step, leaving no stone unturned ÃÂè Get all aboardÃÂÃÂitÃÂÃÂs about getting people to change the way they work ÃÂè Follow throughÃÂÃÂto learn on the go The authors, Xavier Gilbert, Bettina BÃÂüchel, and Rhoda Davidson, have been working with several hundred executives to help them execute their strategic initiatives. Time and again, they have seen how these seemingly common-sense insights were actually unexpectedly difficult to apply in most ÃÂÃÂefficientÃÂàorganizations