Customer Relationship Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024


Customer Relationship Management

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Scn Education B. V./ Scn Education Bv (EDT) 作者
Springer-Verlag New York Inc
譯者
出版日期
406 頁數
$ 79.04 價格
HRD
叢書系列
9783528057527 圖書編碼

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發表於2024-09-20

Customer Relationship Management 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Customer Relationship Management 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Customer Relationship Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024



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Customer Relationship Management 在線電子書 著者簡介


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Customer Relationship Management 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Customer Relationship Management 在線電子書 圖書描述

Companies need a new approach" customer relationship management, or CRM" to leverage the Web's unique strengths for capturing and publishing a single view of customers. How does it work? What is the best CRM strategy? Which companies have successfully implemented CRM in their business? This HOTT Guide defines CRM from different points of view: sales, marketing, customer support and technology. By presenting white papers on the technology, business cases, reports sharing the major trends occurring in the CRM marketplace, interviews with experts in the CRM-field, and a special chapter dedicated to the implementation of CRM in callcenters, the reader will have the most complete file on CRM possible at his disposition. This HOTT Guide is unique ready-to-use guide for any manager interested in optimizing the relationship with his customers, by using the newest technologyThe HOTT Guide series is intended for a professional business audience: Management, Marketing, Sales, System Integrating, CIOs, IT specialists and executive level. "Customer Relationship Management is especially aimed at those concerned with customer management, marketing and measurement: marketers, callcenter, managers, data architectures, the sale force and service managers.

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