Brandscapes 在线电子书 图书标签: 城市  建筑  景观  cultural-studies  美国  经济  文化研究  建筑史   

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有创见的大胆理论

有创见的大胆理论

Klingmann选的市场学角度非常好，很新颖而不是简单生硬地将1990年代以后新一轮标志性建筑当做政治或文化复兴的产物。对于建筑学背景的来说读起来并不晦涩。最后给出的十条建议中，数‘From function to form’以及‘From commodity to catalyst’最有助益。

Klingmann选的市场学角度非常好，很新颖而不是简单生硬地将1990年代以后新一轮标志性建筑当做政治或文化复兴的产物。对于建筑学背景的来说读起来并不晦涩。最后给出的十条建议中，数‘From function to form’以及‘From commodity to catalyst’最有助益。

Klingmann选的市场学角度非常好，很新颖而不是简单生硬地将1990年代以后新一轮标志性建筑当做政治或文化复兴的产物。对于建筑学背景的来说读起来并不晦涩。最后给出的十条建议中，数‘From function to form’以及‘From commodity to catalyst’最有助益。

In the twenty-first century,we must learn to look at cities not as skylines but as brandscapes and at buildings not as objects but as advertisements and destinations. In the experience economy, experience itself has become the product: we’re no longer cons...

In the twenty-first century,we must learn to look at cities not as skylines but as brandscapes and at buildings not as objects but as advertisements and destinations. In the experience economy, experience itself has become the product: we’re no longer cons...

In the twenty-first century,we must learn to look at cities not as skylines but as brandscapes and at buildings not as objects but as advertisements and destinations. In the experience economy, experience itself has become the product: we’re no longer cons...

In the twenty-first century,we must learn to look at cities not as skylines but as brandscapes and at buildings not as objects but as advertisements and destinations. In the experience economy, experience itself has become the product: we’re no longer cons...

In the twenty-first century,we must learn to look at cities not as skylines but as brandscapes and at buildings not as objects but as advertisements and destinations. In the experience economy, experience itself has become the product: we’re no longer cons...