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O'Shaughnessy, Nicholas Jackson 作者

Univ of Michigan Pr

译者

2005-1 出版日期

276 页数

$ 45.14 价格

HRD

丛书系列

9780472114436 图书编码

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发表于2024-10-03

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Politics and Propaganda 在线电子书著者简介

Nicholas Jackson O'Shaughnessy is Professor of Marketing at the University of Keele (UK) and a member of that university's Center for Political Marketing.

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Politics and Propaganda 在线电子书图书描述

This reassessment of the Cold War premises of American Propaganda brings the original 1954 study up to date and places it into historical context. The book is a careful examination of the principles and beliefs that have guided American propaganda operations including the dilemmas that currently face American information policy. It summarizes an empirical study based on extensive interviews of the agency's executives and operatives that is updated by the new interviews reflected in this edition, and that helps USIA guide and plan its own research and improve its operations.

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