Attitudes And Persuasion 在线电子书 图书标签: 营销 管理 教科书
发表于2025-01-10
Attitudes And Persuasion 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025
This classic text surveys a number of different theoretical approaches to the related phenomena of attitude and belief change. These theories are grouped into seven major approaches, each presented and evaluated in a separate chapter. Each contributes in an important way to a complete understanding of the persuasion process. Appropriate for both upper level undergraduates and graduates in the social sciences.
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Attitudes And Persuasion 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025