The Economics of Sports Broadcasting 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


The Economics of Sports Broadcasting

简体网页||繁体网页
Gratton, Chris/ Solberg, Harry 作者
Routledge
译者
2007-7 出版日期
244 页数
$ 230.52 价格
HRD
丛书系列
9780415357791 图书编码

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发表于2024-11-10


The Economics of Sports Broadcasting 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

The Economics of Sports Broadcasting 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

The Economics of Sports Broadcasting 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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Sports now constitute one of the most valuable forms of broadcast entertainment in today's lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governing sports broadcasting means that the financial economy of this area has many unique features. The Economics of Sports Broadcasting provides an accessible, detailed introduction to all aspects of economics in this fascinating area. The book contains a wealth of textbook features and has been written and designed to facilitate student learning. It includes: questions of ownership, trade and commodity in sport the historical context for contemporary sports broadcasting the key players - viewers, TV channels, sponsors, clubs, event owners and authorities the regulations governing televised sport the international context for broadcast sport competition and game theory in sports broadcasting sports broadcasting's changing landscape of ownership and supply channels. This book will be useful for courses in media and broadcasting, economics, sport management and sports development.

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