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Tourism Behaviour 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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March, Roger St. George/ Woodside, Arch G. 作者

Oxford Univ Pr

譯者

2006-1 出版日期

228 頁數

$ 141.25 價格

HRD

叢書系列

9780851990217 圖書編碼

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發表於2024-11-27

Tourism Behaviour 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Tourism Behaviour 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Tourism Behaviour 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Tourism Behaviour 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Tourism Behaviour 在線電子書圖書描述

How do individuals go about making trade-off's among work, leisure, travel, and personal maintenance (e.g. sleeping) activities? What are the unconscious as well as conscious drivers of their behaviours? How well do their behaviours follow what they plan? These questions are fundamental in consumer behaviour. This book provides fresh insights in responding to these issues. This book examines alternative theories and the empirical testing of trade-offs we make in life among work, leisure, travel, and personal maintenance actions and how our plans relate to what we actually do. "Tourism Behaviour" considers plans and behaviours for tourist spending, length of stay, attractions, destinations, accommodation and activities, and investigates how marketing strategies affect consumer plans. This book provides new theory, empirical studies, and practical insights of significant interest to travel and leisure researchers, destination marketing managers, and advanced students in tourism and consumer behaviour.

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