Web 2.0: The Business Model

Web 2.0: The Business Model pdf epub mobi txt 电子书 下载 2025

出版者:Springer
作者:Miltiadis D. Lytras
出品人:
页数:324
译者:
出版时间:2008-11-07
价格:$139
装帧:
isbn号码:9780387858944
丛书系列:
图书标签:
  • 社会化 
  • 创新 
  •  
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Web 2.0 is one of the most prominent business models for information systems available today. It brings together technology and social networks, and the interactivity that creates business value.

Web 2.0: The Business Model, an edited volume, is the first reference that integrates the business implications of Web 2.0/3.0, along with its linkage to business. The editors’ discussions emphasize three major components of Web 2.0: social networks analysis, recommendation systems and community building. This volume also includes a number of successful business models for business exploitation using Web 2.0 and Web 3.0 with various case studies.

Web 2.0: The Business Model is designed for professionals working as policy makers, corporate quality managers, and government officers in IT, as well as for researchers, professors and advance-level students in computer science and business management.

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