The Search 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


The Search

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发表于2024-12-29


The Search 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

The Search 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

The Search 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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Preface<br >he search for information is a quest for meaning and under-<br >standing. It is a demanding, critical process that forms the foun-<br >dation for all messages of the mass media. In preparing these<br >messages, media professionals are both hunters and gatherers. They fol-<br >low trails, evaluate clues, stalk the most promising material and collect<br >their findings.<br > When their search is finished, serious writing can begin.<br > The Search is a guide and mentor for the information gatherer. It is<br >an outgrowth of our first information-gathering book, Uncovering the<br >News. In the five years since the publication of that work, we have been<br >struck by the rapid development of college courses in research and infor-<br >mation gathering by journalism, mass communications and English pro-<br >grams. It is compelling recognition that both the student and professional<br >must have a solid understanding of search strategies and of information<br >evaluation before any meaningful writing can take place. At the same<br >time, we have realized that the first title of our work focused too narrowly<br >on "the news" and all that implies. In fact, our focus has always been<br >broader--and deeper. Our growing information society has indeed bro-<br >ken away from its "news-editorial" tether.<br > In building on the work of Uncovering the News, The Search oper-<br >ates on the assumption that depth, detail and context are achievable goals<br >in any media task. Reference works, indexes, periodicals of all stripes,<br >official documents and interviews form the basis for inquiry; that inves-<br >

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